Kayla Goodrich

Copywriter


Kayla graduated from Oklahoma Christian University in 2010 with a degree in English Education. She returned to OC in 2012, holding various roles with both Alumni and the Office of Events. After receiving her master’s degree in Higher Education Leadership from John Brown University in 2015, Kayla found her home in OC’s Undergraduate Office of Admissions, working as the Admissions Marketing and Operations Manager.

Kayla views higher education marketing as both art and science, data-driven and creative – a puzzle she loves solving! She believes in the power of a well-crafted, perfectly timed message and its effect on a student’s decision. Copywriting is Kayla’s favorite aspect of the role; writing for both high school students and their parents proves challenging in all the best ways. It involves research, wit, and the occasional emoji. But with coffee (so much coffee), Kayla keeps coming back for more! While at OC, Kayla has implemented a variety of successful communication campaigns to encourage deposits and yield. She looks forward to connecting your students with the right message!

Kayla is a lifelong Okie and lives in Oklahoma City with her husband, two sons, and a goofy pup her children affectionately call “Murphy! No ma’am!” During her spare time, she enjoys reading, baking, and pursuing the perfect chocolate chip cookie!


Contact Me

Postal Address:

306 West Franklin Street, Suite F
Chapel Hill, NC 27516