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enrollmentFUEL > Blog > Mike Wesner
2019’s Hottest Marketing Channel
01
Feb

For most enrollment management professionals, January 27th passed without much notice. Yet one event that took place on that day affects every college and university. Postal rates rose. First class stamps saw the largest increase in three decades with the price rising 10%, from $.50 to $.55. Non-profit presorted mail prices also rose. While this […]

Posted in: Articles ,
Tags: Marketing , Mike Wesner ,
Michelle Sundstrom VP of Operations
Michelle Sundstrom as Vice President of Operations
29
Jan

enrollmentFUEL Welcomes Michelle Sundstrom as Vice President of Operations Chapel Hill, NC – enrollmentFUEL is pleased to announce that Michelle Sundstrom has joined the team as Vice President of Operations. Throughout a seventeen-year career, Michelle has served in a variety of enrollment management roles at educational institutions and other enterprises, and is a subject matter […]

Posted in: Press Releases ,
Tags: Michelle Sundstrom , Mike Wesner , VP of Operations ,
Jay Fedje as Vice President of Client Services
12
Jul
FOR IMMEDIATE RELEASE July 9, 2018 enrollmentFUEL Welcomes Jay Fedje as Vice President of Client Services Chapel Hill, NC – enrollmentFUEL is pleased to announce that Jay Fedje has joined the team as the Vice President of Client Services. With over two decades in higher education, Jay is a subject matter expert on all aspects [...]
Posted in: Press Releases ,
Tags: Jay Fedje , Mike Wesner , Vice President of Client Services ,
Fine Dining and microSEARCH™
23
Mar
Recently, my wife and I were traveling overseas, and we visited an Italian restaurant in a Spanish-speaking country. I wasn’t sure what our waiter’s native tongue was, as I often attempt to speak some sort of Latin-inspired language whenever I get in these situations. I speak something that works in both Italy and Spain, until [...]
Posted in: Articles , enrollmentFUEL , microSEARCH ,
Tags: Mike Wesner ,
Summer Speaking Schedule
Summer Speaking Schedule
28
Jun
FOR IMMEDIATE RELEASE June 28, 2016 SUMMER SPEAKING SCHEDULE enrollmentFUEL  Leaders Present at Three National Conferences Washington, NC, June 28, 2016 – enrollmentFUEL  leaders will be speaking at three events this summer to help inspire enrollment professionals across the nation with best practices, success benchmarks, and professional development. EMAS Pro National Conference for Strategic Enrollment [...]
Posted in: Press Releases , refuelEVENTS ,
Tags: ACT , Dr. Jacquelyn D. Elliott , EMAS , Mike Wesner , UNCF ,
Enrollment Leaders
My Short List of Enrollment Management’s Rising Superstars
03
May
It’s the time of year when enrollment leadership moves are made on campuses across the country. I’m not sure if it’s the May 1 deposit deadline, or if it’s that summer is just around the corner; but this is when people start to move to new roles and start all over. It’s probably largely because [...]
Posted in: Articles , enrollmentFUEL ,
Tags: Effective Enrollment Leaders , Mike Wesner ,
Effective Enrollment Leaders
Three Waves Ridden by Effective Enrollment Leaders
12
Apr
I’ve always been an early adopter. I always tried to do things first. In the sixth grade, I was one of the first to part my hair down the middle, and in high school, I was one of first to add a power booster in the trunk of my car to amplify sound. In college, [...]
Posted in: Articles , enrollmentFUEL ,
Tags: Effective Enrollment Leaders , Email , High Impact Mail , Mike Wesner , People Recruiting People ,
Enrollment Fuel Mike Wesner's Sons
Communicating with Parents is Not a Passing Fad
21
Jul

Last week was a long week as I both exhibited and attended enrollment conferences in both Charleston and Chicago. Often at conferences, I’m having lunches, networking, on the phone, etc., and fail to get in and attend some of the sessions that are rich in information. I’ve made it a point recently, to try to […]

Posted in: refuelEVENTS ,
Tags: ACT Enrollment Planners Conference , Mike Wesner ,
enrollmentFUEL at the National Small College Enrollment Conference in Charleston, SC
06
Jul
We are pleased to announce that the enrollmentFUEL  team will be making an appearance at the National Small College Enrollment Conference in Charleston, SC July 13-15, 2015. If you or your team want to take this opportunity to Fuel up for your 2015-2016 Admission year make sure to send an email to Mike Wesner to [...]
Posted in: Press Releases ,
Tags: Mike Wesner , National Small College Enrollment Conference ,
Personalization is Overrated
28
Jun

In the last few years, I’ve been debunking several higher education recruitment marketing myths. I’ve talked about the unthinkable—that the biggest budget items within most admissions shops admission shops usually result in their two biggest disappointments—the performance of the CRM/ERP installation and the performance of their Student Search marketing campaign. Today I’m going to focus […]

Posted in: microSEARCH ,
Tags: Mike Wesner , student search ,
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