For most enrollment management professionals, January 27th passed without much notice. Yet one event that took place on that day affects every college and university. Postal rates rose. First class stamps saw the largest increase in three decades with the price rising 10%, from $.50 to $.55. Non-profit presorted mail prices also rose. While this […]
enrollmentFUEL Welcomes Michelle Sundstrom as Vice President of Operations Chapel Hill, NC – enrollmentFUEL is pleased to announce that Michelle Sundstrom has joined the team as Vice President of Operations. Throughout a seventeen-year career, Michelle has served in a variety of enrollment management roles at educational institutions and other enterprises, and is a subject matter […]
Last week was a long week as I both exhibited and attended enrollment conferences in both Charleston and Chicago. Often at conferences, I’m having lunches, networking, on the phone, etc., and fail to get in and attend some of the sessions that are rich in information. I’ve made it a point recently, to try to […]
In the last few years, I’ve been debunking several higher education recruitment marketing myths. I’ve talked about the unthinkable—that the biggest budget items within most admissions shops admission shops usually result in their two biggest disappointments—the performance of the CRM/ERP installation and the performance of their Student Search marketing campaign. Today I’m going to focus […]