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enrollmentFUEL > Blog > enrollment strategy
Name buys
Name Buys During the Pandemic
04
Nov

Picture this…America…2020… COVID hits. Standardized testing dates have been cancelled around the country. In the spring, institutions went test-optional, and many will never return to requiring standardized testing for admission. More than 1,200 colleges and universities have made the shift as of August 2020, and many others will follow [1]. This massive movement to test-optional […]

Posted in: Articles , enrollmentFUEL ,
Tags: admissions , enrollment strategy , Lisa Branson , name buys , student search ,
Trends in Virtual Student Workers
08
Aug

The COVID-19 pandemic has many students wondering if they will have an opportunity to work during their fall semester as the start of the academic year is around the corner. Many students are concerned they will not have the funds to continue their education without a student job. Enrollment Management departments will need to adapt […]

Posted in: Articles ,
Tags: enrollment strategy , Kaitlyn Reed ,
Using Collateral to Sell Your Institution
01
Jul

Budget changes, COVID-19 seismic shifts, decreasing numbers of high school graduates, and reduced expectations about in-person visits are forcing many enrollment leaders to rethink print collateral strategies. To take materials to the next level and maximize their effectiveness in the upcoming recruiting cycle, we have put together a list of tips and questions to ask […]

Posted in: Articles ,
Tags: Collateral , enrollment strategy , Marketing , Michelle Sundstrom ,
Research-Based Webinar to Share Insight on Student Perceptions of the “New Normal”
20
May

Chapel Hill, NC – enrollmentFUEL is pleased to announce Dr. John Hall, chief strategy officer at PLEXUSS, and Dr. Jacquelyn D. Elliott, president of enrollmentFUEL, will co-present on May 28, 2020, in a webinar sponsored by Nelnet Campus Commerce titled, “Class of 2024: Student Perceptions of the ‘New Normal.’” Research from a recent study on […]

Posted in: Press Releases ,
Tags: Covid-19 , enrollment strategy , nelnet campus commerce ,
Video Production – It Might Be the Next Frontier for Enrollment Management Professionals
31
Dec

If you’re like me, the year 2000 feels like a long time ago, and a much different time. When the 21st Century started, only 52% of all households had internet access.1 By 2005, access had risen to 70%, and in that same year, three former Paypal employees got together and started a video sharing platform […]

Posted in: Articles ,
Tags: enrollment , enrollment strategy , Mike Wesner ,
The Marathon is On
The Marathon is On!
28
Oct

As we enter the early weeks of November, whether you are up or down in your applications, admits, and deposits, we all know there’s still a long way to run in the 2020 recruiting marathon. So here are a few ideas from our team to keep you on track to meet your goals. Financial Aid […]

Posted in: Articles ,
Tags: enrollment strategy ,
PODCAST: Why Response Rates Are Dead (And What You Should Be Looking At Instead)
29
Dec
PODCAST: Why Response Rates Are Dead In this PODCAST: Why Response Rates Are Dead, Mike Wesner, founder of enrollmentFUEL  shares in an interview with a cross media company about how he became an Enrollment Management marketer almost 10 years ago. Mike saw his mailbox being bombarded with mail pieces from universities and colleges for his [...]
Posted in: clickCAPTURING , Podcast ,
Tags: enrollment strategy , response rates ,

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