Blog

Last week was a long week as I both exhibited and attended enrollment conferences in both Charleston and Chicago. Often at conferences, I’m having lunches, networking, on the phone, etc., and fail to get in and attend some of the sessions that are rich in information. I’ve made it a point recently, to try to […]

We are pleased to announce that the enrollmentFUEL  team will be making an appearance at the National Small College Enrollment Conference in Charleston, SC July 13-15, 2015. If you or your team want to take this opportunity to Fuel up for your 2015-2016 Admission year make sure to send an email to Mike Wesner to [...]

In the last few years, I’ve been debunking several higher education recruitment marketing myths. I’ve talked about the unthinkable—that the biggest budget items within most admissions shops admission shops usually result in their two biggest disappointments—the performance of the CRM/ERP installation and the performance of their Student Search marketing campaign. Today I’m going to focus […]