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Chapel Hill, NC – enrollmentFUEL is pleased to announce the addition of Ashley Buchanan and Kaitlyn Reed to the enrollmentFUEL team. Both Ashley and Kaitlyn will serve as project managers, providing support for client-partners on all types of campaigns. With almost two decades of experience in private higher education, Ashley has worked in a variety […]

Chapel Hill, NC – enrollmentFUEL is pleased to announce Dr. John Hall, chief strategy officer at PLEXUSS, and Dr. Jacquelyn D. Elliott, president of enrollmentFUEL, will co-present on May 28, 2020, in a webinar sponsored by Nelnet Campus Commerce titled, “Class of 2024: Student Perceptions of the ‘New Normal.’” Research from a recent study on […]

Author Jeannette Walls wrote: “Sometimes you need a little crisis to get your adrenaline flowing and help you realize your potential.” As enrollment managers everywhere scramble to digitalize their entire operations, there is a great opportunity to experiment with new recruiting techniques. If you surprise your audience by virtually connecting with them in creative ways, […]

People are the most important asset enrollment leaders have during challenging times like these. Your team has the power to keep a strong connection with future students while providing answers and information. When you are no longer with your team in an office, it's important to make extra efforts to keep them happy and motivated. [...]

I travel quite a bit for my job. Lots of flights. Lots of rental cars. Lots of hotels. At one point in my life, travel was exciting. However, frequent business travel makes it all become pretty routine, to be honest. It’s much like our jobs in enrollment. At first, we’re trying to figure everything out […]

In 2015, former president, Barack Obama took executive action to allow the use of prior-prior year (PPY) tax information on the Free Application for Federal Student Aid (FAFSA). Along with that action, the Department of Education moved the FAFSA availability date from January 1 to October 1 for the upcoming award year. Beginning with the […]

enrollmentFUEL Expands National Account Coverage Chapel Hill, NC – enrollmentFUEL is pleased to announce the company has expanded its national account team with the addition of two new Regional Vice Presidents, Nick Balk and Martin Smith. Nick Balk, Regional Vice President of University Partnerships – Northeast, will provide client coverage in New England and the […]

Chapel Hill, NC – enrollmentFUEL is pleased to announce the company’s first Boat Day celebration on February 10, 2020. On this day, the company will give all associates a day off, encouraging them to take time to try something new. February 10 marks the anniversary of when Mike Wesner founded enrollmentFUEL in 2014. That step […]

Though few people in the world of enrollment management have heard of Gary Thuerk, we have all followed in his footsteps because Thuerk is credited with sending the first email marketing blast.[1] It happened in 1978 when he was an employee of Digital Equipment Corp. To boost computer sales, Thuerk wrote an email and sent […]

If you’re like me, the year 2000 feels like a long time ago, and a much different time. When the 21st Century started, only 52% of all households had internet access.1 By 2005, access had risen to 70%, and in that same year, three former Paypal employees got together and started a video sharing platform […]