Blog
Dr. Jacquelyn D. Elliott Contributes to Book Bringing Understanding to the Unique Needs of Veterans Chapel Hill, NC – The American Association of Collegiate Registrars and Admissions Officers (AACRAO) has released a recent publication titled Helping Veterans Succeed: A Handbook for Higher Education Administrators. The book provides valuable information for institutions as they help veterans […]
I have had many conversations, particularly in markets where institutions are subject to severe competitive pressures, where the VP of enrollment says, “We need to expand our geographic reach. What do you recommend?” I am a fan of big ideas and believe that you must try new things to get new results. I am also […]
As we enter the early weeks of November, whether you are up or down in your applications, admits, and deposits, we all know there’s still a long way to run in the 2020 recruiting marathon. So here are a few ideas from our team to keep you on track to meet your goals. Financial Aid […]
I just got back from the annual NACAC conference in Louisville. Throughout my enrollment career, I’ve attended more than twenty of these conferences, and have always loved the camaraderie, professional development opportunities, and the collective environment of higher education. At the 2019 conference, the NACAC governance had my full and undivided attention, as the organization […]
After nearly 30 years in enrollment management, I’m going to say it: successful recruitment starts with good data. Successful recruitment ends with a good relationship. But it starts with data. This sentiment isn’t always popular around the enrollment community. In fact, I know I’ll get some terse email responses for just saying it. However, attending […]
We all make mistakes from time to time, but the trick is to only make the same mistake once. And so, having created, evaluated and reviewed thousands of direct mail packages around the world, I’d like to share some mistakes that I have seen over and over again.
enrollmentFUEL Team Welcomes Kelly Zachrich Chapel Hill, NC – enrollmentFUEL is pleased to announce that Kelly Zachrich has joined the enrollmentFUEL team as a project manager. Kelly will work directly with clients on Student Search campaigns, developing innovative creative strategies, and managing campaign execution. Kelly has over 20 years of experience in project and human […]
enrollmentFUEL Welcomes Lisa Branson as Vice President of Enrollment Systems Chapel Hill, NC – enrollmentFUEL is pleased to announce that Lisa Branson has joined the enrollmentFUEL team as Vice President of Enrollment Systems. In this role, Lisa will work directly with clients on Strategic Enrollment Management initiatives, campaigns, financial aid leveraging, and list purchasing strategies. […]
The community college system across the United States has approximately 2.1 million full-time college students and 3.7 million part-time college students enrolled each year according to the Community College Research Center. In 2017, 34% of the undergraduate students enrolled at an institution of higher education were attending a public two-year college. According to a recent […]
Some flights have rough landings. Pilots hit the runway hard. They slam the brakes, surprising passengers who jerk forward, barely managing to hang onto their cell phones. It’s an unpleasant way to end a trip. For first-time travelers, it also leaves a very negative impression. During my time in student affairs, I noticed that the […]