Blog
After nearly 30 years in enrollment management, I’m going to say it: successful recruitment starts with good data. Successful recruitment ends with a good relationship. But it starts with data. This sentiment isn’t always popular around the enrollment community. In fact, I know I’ll get some terse email responses for just saying it. However, attending […]
We all make mistakes from time to time, but the trick is to only make the same mistake once. And so, having created, evaluated and reviewed thousands of direct mail packages around the world, I’d like to share some mistakes that I have seen over and over again.
enrollmentFUEL Team Welcomes Kelly Zachrich Chapel Hill, NC – enrollmentFUEL is pleased to announce that Kelly Zachrich has joined the enrollmentFUEL team as a project manager. Kelly will work directly with clients on Student Search campaigns, developing innovative creative strategies, and managing campaign execution. Kelly has over 20 years of experience in project and human […]
enrollmentFUEL Welcomes Lisa Branson as Vice President of Enrollment Systems Chapel Hill, NC – enrollmentFUEL is pleased to announce that Lisa Branson has joined the enrollmentFUEL team as Vice President of Enrollment Systems. In this role, Lisa will work directly with clients on Strategic Enrollment Management initiatives, campaigns, financial aid leveraging, and list purchasing strategies. […]
The community college system across the United States has approximately 2.1 million full-time college students and 3.7 million part-time college students enrolled each year according to the Community College Research Center. In 2017, 34% of the undergraduate students enrolled at an institution of higher education were attending a public two-year college. According to a recent […]
Some flights have rough landings. Pilots hit the runway hard. They slam the brakes, surprising passengers who jerk forward, barely managing to hang onto their cell phones. It’s an unpleasant way to end a trip. For first-time travelers, it also leaves a very negative impression. During my time in student affairs, I noticed that the […]
Have you experienced a reluctance by your financial aid office to award financial aid to prospective students until everything in the student’s file is “READY” to go and everything is perfect? Aid officers often don’t like to extend a projected financial aid award. When this is the case, you may be experiencing “Financial Aid Perfection […]
enrollmentFUEL is Now a Slate Preferred Partner Chapel Hill, NC – enrollmentFUEL is a proud member of the Slate Preferred Partner Program, a network of organizations that share a commitment to support transformational effects on the world of higher education. The Slate Preferred Partner Program recognizes organizations that integrate with Slate and offer implementation support, […]
AACRAO Presents Dr. Elliott the Award of Excellence in International Education Chapel Hill, NC – enrollmentFUEL is pleased to announce that Dr. Jacquelyn D. Elliott was presented with AACRAO’s 2019 Award of Excellence in International Education at their 2019 annual national meeting. The award is presented to a member who has demonstrated a commitment to […]
During my career, I have served as the lead strategist for several tuition resets, either as a part of an institution’s strategic leadership team or as a consultant. Before implementing this strategy, the leadership must prepare a financial model, best overseen and reviewed by an experienced outside consultant. The consultant should support that the desired […]