This recruitment cycle is shaping up to be very different from others due to COVID-19. This is typically the time admissions counselors are hitting the road for fall travel. Admissions counselors usually have the months of September and October jam-packed full of college fairs and private visits to high schools. They pack their bags with […]
I recently wrote an article, The Year Ahead: Three Fundamental Drivers for Recruiting Success for the 12th printing of our Octane magazine. It examines areas of need for every enrollment leader. All enrollment leaders can benefit from having a suite of digital program tools that can solve the challenges outlined in this discussion. Today, I […]
The COVID-19 pandemic has many students wondering if they will have an opportunity to work during their fall semester as the start of the academic year is around the corner. Many students are concerned they will not have the funds to continue their education without a student job. Enrollment Management departments will need to adapt […]
Budget changes, COVID-19 seismic shifts, decreasing numbers of high school graduates, and reduced expectations about in-person visits are forcing many enrollment leaders to rethink print collateral strategies. To take materials to the next level and maximize their effectiveness in the upcoming recruiting cycle, we have put together a list of tips and questions to ask […]
Wow! Life certainly threw us a curveball in March. All over the country, enrollment leaders were forced to change-up their game plans in a major way. By mid-March, we heard about college and university closures daily, and COVID-19 was our “new normal.” I have never been prouder to be a part of the enrollment management […]
Chapel Hill, NC – enrollmentFUEL is pleased to announce the addition of Ashley Buchanan and Kaitlyn Reed to the enrollmentFUEL team. Both Ashley and Kaitlyn will serve as project managers, providing support for client-partners on all types of campaigns. With almost two decades of experience in private higher education, Ashley has worked in a variety […]
Chapel Hill, NC – enrollmentFUEL is pleased to announce Dr. John Hall, chief strategy officer at PLEXUSS, and Dr. Jacquelyn D. Elliott, president of enrollmentFUEL, will co-present on May 28, 2020, in a webinar sponsored by Nelnet Campus Commerce titled, “Class of 2024: Student Perceptions of the ‘New Normal.’” Research from a recent study on […]
Author Jeannette Walls wrote: “Sometimes you need a little crisis to get your adrenaline flowing and help you realize your potential.” As enrollment managers everywhere scramble to digitalize their entire operations, there is a great opportunity to experiment with new recruiting techniques. If you surprise your audience by virtually connecting with them in creative ways, […]
